One of the biggest digital transformation mistakes I see today is companies adopting popular technologies because they think they’re supposed to, when in actuality those technologies have no strategic for their company at all. Technology is cool! It does so many amazing things! But that doesn’t mean we need to adopt it within our company. We need to redefine positi ons and look at them through a digitally transformed You will not succeed in today’s marketplace with yesterday’s job descriptions. Failing to acknowledge this skill/knowledge gap is a digital transformation mistake. They’re seeing everything they went to school for being tossed out the window, and they’re being charged with creating digital strategy for technologies they or may not even understand. We see this especially with roles like CMO and CIO, who are dealing with a huge identity crisis right now. That means taking a look at old roles and redefining what our employees need to do to efficiency and effectively serve in today’s marketplace. Digital transformation is changing everything in our companies, and we need to change along with it. We fail to redefine roles and create new ones.Until your company realizes how far and wide technology and digital transformation ultimately reaches within your organization, you will be making digital transformation mistakes. It’s a marketing issue, a sales issue, and an HR issue. The point is, digital transformation is not a technology issue, it’s a company issue. You’re right, but I think we can tweak this quote to say digital transformation is not a one time thing, it’s an all time thing. Vince Lombardi once said, “Winning is not a sometime thing, it’s an all time thing.” And I know what you’re thinking, we aren’t talking about football here. Which leads me to the next digital transformation mistake.
Too often, leaders develop strategy, but that doesn’t get passed down. Every employee needs to understand what they are doing, why it’s important how it fits into the overall goals. Adopting technology to achieve specific goals is.Strategy needs to start at the top and then needs to be sold to the entire company. Adopting technology for the sake of adopting technology is not digital transformation. But it can’t do that without being strategically incorporated into a company’s business goals.
Digital transformation is meant to improve customer experience and efficiency. “We don’t know what we’re doing.” By far, one of the largest digital transformation mistakes today is an overall lack of consensus of what digital transformation is, and what’s it’s trying to achieve for the company.
Thermal comfort solutions for domestic, commercial and industrial spaces are the main source of group revenues, 89% of which are generated outside Italy, mainly in Europe, according to the firm's website.($1 = 0.Below are a few of the biggest digital transformation mistakes I’ve seen, and how to avoid them. It's a role we've always played through acquisitions," he said.Īriston Thermo, which produces a wide range of products from water heaters to heat pumps and burners, is based in Italy's central Marche region and employs 7,400 people worldwide. "We have been and would like to be an active part in the consolidation of the sector. In an interview in March with a weekly supplement of Corriere della Sera daily, Ariston Thermo Executive Chairman Paolo Merloni said wanting to pursue an acquisition could be a trigger for a stock market listing. Representatives for Ariston Thermo, Mediobanca, Intesa Sanpaolo and Goldman Sachs declined to comment. firm A O Smith Corp, could be valued at double digit multiples to core earnings, a market source said, suggesting the float could be one of the biggest listings on the Milan bourse this year.Īriston Thermo's IPO, along with an offer being considered by Italy's biggest make-up supplier Intercos, would mark a welcome revival for the Milan stock exchange where only three companies have listed on the main market this year. Ariston Thermo, which competes with Sweden's NIBE Industrier and U.S.